Store1A
Used and loved as a customer.Now unlocked for everyone with exclusive codes for instant savings.Premium brands, handpicked for people who like buying better.
Top-of-line brands, priced exclusively with code
A curated space for better brands, better choices, and better savings powered by Book1A.
Chocolate Protein Wafer
Protein Wafers
Chocolate Fermented Yeast Protein
Snacking, upgraded with protein.
SuperYou takes the things people already love: wafers, chips, and protein, and gives them a smarter upgrade.
Crunchy protein wafers for quick cravings, baked multigrain chips for guilt-free munching, and clean protein blends that feel light and easy to enjoy.
No palm oil. No added sugar. Added fibre.
Whether it’s between meetings, during travel, post-workout, or a late-night craving, SuperYou fits into real life beautifully, turning everyday snacking into something that actually adds value.
A refined approach to oral care
Oracura brings together next-generation technology and thoughtful design to elevate a daily routine into something precise, effortless, and consistent.
From advanced sonic toothbrushes to state-of-the-art water flossers, each product is crafted to deliver complete care with quiet efficiency.
Dentist recommended and trusted across India, Oracura represents a higher standard where innovation meets everyday discipline.
In use
SB300 Sonic Smart Electric Toothbrush
SB200 Sonic Lite Electric Toothbrush
Natural Toothpaste
Bamboo Polo
Bamboo Polo
Bamboo Training Tank
Engineered for comfort you don’t notice....but feel all day.
Wellbi is one of those rare brands where comfort doesn’t scream for attention — it quietly becomes part of your everyday life.
Soft bamboo tees, polos, oversized fits, tanks, shorts, lounge wear — pieces made for work, gym, travel, and slow weekends.
The fabric feels light, breathable, and genuinely easy to live in, with that clean premium look you can wear almost anywhere.
They are everyday essentials you’ll use once… and probably come back to buy five more.
TSA TEKK feels like a premium fitness brand built for people who take their protein routine seriously.
One of my best protein discoveries of 2026 has been TSA TEKK.
Their Mango Whey genuinely tastes like a proper summer mango shake, not a forced protein drink.
Honestly, one of the best mango whey flavours I have ever tried.
And then comes Chocolate Peanut Butter, which is pure dessert energy in a protein shake.
Great taste, solid protein, and a brand that actually feels involved with the community.
Also, their travel sachets are super helpful when you are travelling, hectic schedule, no routine, no shaker drama.
Use, mix, drink, and you are sorted.
Protein intake should not stop just because you are away from home.
Mango shake
Gold Whey Alphonso Mango
Portal Portable Table
Portable Standing Desk
Cloud Comfort Sandal
Barefoot Shoe Sock Pro
Designed for the way you live, move, work, and recover
Frido makes everyday comfort feel effortless through thoughtful ergonomic design.
From standing desks, office chairs, and gaming chairs that support long work hours to neck pillows for travel and gym shoe socks for better stability — Frido fits quietly into your routine.
Not loud innovation. Just better living, felt every day.
Athlos feels like a brand that starts with fabric first, and product second.
Athlos has quietly become my go-to for days that demand more, hard training, long runs, and everything outdoors.
The Training Shorts 2.0 get the details right….functional, well-designed, and built for movement without distraction.
The Raglan Training Tee fits the way performance gear should…clean, tailored, and something you'll want more of after the first wear.
Anti-odor. Performance fabric. Thoughtful utility. No noise. Just gear that keeps up.
Training Shorts 2.0
Raglan Training Tee
MEN’S : AGILE SINGLET
In use
In use
Some people are recording gym sessions to track progress.
Creation doesn’t always need a studio.
Sometimes it’s gym progress, travel clips, voiceovers, desk setups, or simply working better every day.
Skyvik brings practical tools like mics, tripods, laptop stands, screen protectors, and MagSafe mirrors that fit naturally into these moments.
Because the right tool doesn’t just make things easier, it helps you show up more often.
Protein, made part of everyday eating.
Not every upgrade needs a new habit. Sometimes, it just needs a better version of what you already consume.
Provilac brings higher-protein dairy into your daily routine: milk, paneer, curd, reimagined to deliver more without changing how you eat.
It sits alongside your shakes, your meals, your snacks, quietly adding value where it matters.
No complexity. Just familiar food, made more functional.
Because better nutrition isn’t always about adding more. Sometimes, it’s about making the everyday better.
High Protein Mango
UP&RUN
UP&RUN
Clean electrolytes and balanced minerals for summer training.
Nobody talks about electrolytes enough. A few years ago, protein was also in that “why do I even need this?” phase. Today, everyone gets it. Electrolytes are exactly there right now. Especially in Indian summers, when you’re training, walking outdoors, travelling, or lifting heavy in this heat, your body is not just losing water. You’re losing sodium, potassium, magnesium, and the minerals that help your body actually perform.
I realised this even more during my Vietnam trip, especially around coastal weather, cycling, walking, exploring, and sweating through the day. That’s when electrolytes genuinely feel like a cheat code. Less fatigue. Better hydration. Minerals intact. Tiny sachet. Massive upgrade. Heavy lifts don’t just need protein. Long summer days don’t just need water. They need hydration that actually performs.
As a customer, I value products that feel dependable, well-built, and genuinely useful.
Low battery hits hardest when you’re travelling, working, or nowhere near a plug.
Stuffcool powerbanks bring compact, travel-friendly backup for your phone, tablet, and even laptop.
From magnetic everyday chargers to high-capacity 65W and 100W beasts, there’s something for every kind of user.
Odin is the Godfather of MagSafe powerbanks: 15W Qi2 wireless, 35W PD wired charging, and a built-in stand for real daily use.
Giga Max is the small-but-serious backup for laptops, MacBooks, phones, travel, and emergency power.
Laptop-ready backup
Compact balcony carry
Phone backup
Qi2 magnetic power
Pocket powerbank
Sunset carry
Beach carry
Hand carry
Night travel
Naturally Yours
Naturally Yours
Naturally Yours
Naturally Yours
Comfort Food, Rewritten.
There was a time when noodles and pasta came with a compromise. Taste on one side. Health on the other. Not anymore.
Naturally Yours takes what we already love, everyday comfort food, and rebuilds it with better ingredients and cleaner intent.
No maida. No palm oil. Nothing unnecessary. Just simple, thoughtfully made food that cooks in minutes and fits effortlessly into your routine.
The range spans millet noodles, red rice noodles, soya noodles, quinoa noodles, gluten-free pasta, and high-protein options made for quick comfort.
Because eating better shouldn’t feel like a switch. It should feel like a quiet upgrade.
Their passport covers and family passport holders make your travel documents look cleaner and easier to manage, especially when you’re carrying multiple passports, boarding passes, cards, and IDs.
Then you have travel wallets, laptop bags, tote bags, crossbody bags, and organisers that are useful not just for airports, but also for everyday office, gym, and city routines.
And CustoTag adds that extra layer of peace of mind, whether it is attached to your luggage, backpack, wallet, keys, camera bag, or kid’s school bag.
Basically, Custo is not just about making accessories look good.
It is about making the things you carry every day easier to find, easier to protect, and easier to travel with.
CustoTag for iOS
CustoTag for Android
Hot Chocolate Classic
Hot Chocolate Classic
Dark Chocolates
Dark Chocolates
Dark Chocolates
Dark Chocolates
Darkins feels like chocolate made for people who want more than just sweetness.
This is artisanal bean-to-bar chocolate, where the story starts from cacao and ends in a bar that feels rich, thoughtful, and beautifully crafted.
From dark chocolate bars and tasting packs to gifting boxes, chocolate drinks, and factory experiences, the brand makes chocolate feel more like an experience than a casual snack.
What I like is that it brings a more grown-up, premium side to chocolate, something you slowly taste, not just quickly eat.
For anyone who enjoys better ingredients, richer flavours, and chocolate with real craft behind it, Darkins is a brand worth discovering.
A prebiotic soda that brings bold flavours, functional fibre, and feel-good fizz. All inside one guilt-free can.
<15 calories
5g fibre
No added sugar
That crisp can crack.
That chilled first sip.
That “bring one more” feeling.
Movie nights, family get-togethers, or random evening cravings, officially upgraded.
Blueberry-Litchi
Orange-Cream
Variety Pack
Protein Pantry
Protein Pantry
Tandoori Chaap
Aloo Tikki
Their range brings high-protein, low-calorie vegetarian options like chaap, tikkis, cutlets, falafel, and kebabs into everyday meals.
Protein Pantry brings chef-crafted vegetarian foods that are rich in protein, low in calories, and easy to prepare without making healthy eating feel boring.
From Soya Chaap to High-Protein Tikkis and ready-to-cook meals, every product is designed for modern routines where nutrition, taste, and convenience need to work together.
Clean food. Better macros. No compromise.
Smart Indian users are spending better, travelling better, and choosing products more thoughtfully.
But discovery is still broken.
That’s why we created Store 1A, a curated space by Book 1A for brands that genuinely add value across lifestyle, fitness, travel, tech, wellness, and smarter everyday living.
Our audience does not just want discounts. They want trusted recommendations, real use cases, and products that fit into a premium, smarter lifestyle.
At Store 1A, we don’t simply post about brands.
We build stories, trust, and context around products worth discovering.
If your brand solves a real problem or adds genuine value, we would love to explore a partnership.
Store 1A is where thoughtful brands meet high-intent users.